Born in Hackney, London, UK
Founded Amstrad – Alan Michael Sugar Trading.- aerials – hi-fi – Amstrad CPC 464 – Amstrad PCW – acquired Sinclair Research – Amstrad GX4000 games machine – the Amstrad e-m@iler – Amstrad PenPad, a PDA – acquired Betacom and Viglen – sold to BSkyB – Tottenham Hotspur FC – Amsair Executive Aviation – Amsprop investment company – Amscreen – ‘The Apprentice’
Knighted in 2000 – Peerage in 2009